Increase revenues while also strengthening fan, patron and sponsorship loyalty. Clarin's easy to implement GoSeat programs help you leverage your valuable seating assets.

GoSeat Programs

The GoSeat programs are designed to offer loyal customers and sponsors the ownership of the actual premium seat that they or their favorite performer utilized during a memorable season or event.

The GoSeat programs deliver tremendous goodwill by giving your teams fans, patrons or sponsors:

  • A keepsake from a memorable season, event or game,
  • A reminder of a team, event or facility every time that they see their chair, and
  • A chance to share their experience with others by exhibiting their logo chair at home or work.

The GoSeat program is an effective way to extend the differentiated seating experience that you create at your facility. Your organization benefits from a valuable branding opportunity which extends beyond your facility and will continue after your season or event.

Who Benefits From The GoSeat Programs

Stadiums, arenas, professional teams, major college sports programs or event promoters who want to unlock new rewards from their established premium seating levels and critical sponsorship relationships.

GoSeat Program Ideas That Work

Here are some specific ways that Clarin's GoSeat programs can work for your organization.

  • Premium Seating - Begin to incorporate the value of a GoSeat keepsake into your premium ticket prices for special events or successful seasons. Offer to give your important patrons the right to own their own seat or to donate it to a charity of their choice.
  • Unique Appreciation - Deliver a unique GoSeat gift to the people who are critical for your organization such as your corporate sponsors or luxury box owners and tenants. Consider adding a celebrity signature anywhere on the seat to make the gifts even more one-of-a-kind.
  • Incentive Programs - Promote the exclusive rights to own a GoSeat in order to sign-up new premium customers or sponsors for season tickets or a special program. Build a GoSeat into your luxury or premium seating packages. Add GoSeat ownership to elevate corporate sponsorship levels.
  • Corporate Co-Branding Option - Enlist corporate sponsors interested in co-branding via the GoSeat program. Your facility can offer the added value of extending their corporate brand easily beyond your facility into the hands of your premium patrons.

2005 MLB All-Star Game

Comerica Park - Detroit, Michigan

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The GoSeat program substantially increased the revenue raised from Comerica Park's Tiger's Den seating section behind homeplate during MLB's All-Star Game. Clarin created custom MLB Detroit Tigers All-Star game logo chairs for each premium ticketholder to sit on during the game and to own after the game. The Tigers shipped each premium patron their own exclusive commemorative keepsake.

World Wrestling Entertainment

Wachovia Center - Philadelphia, PA

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Professional wrestling fans who paid for tickets close to the action also received a commemorative chair custom designed for WWE's WrestleMania.

New Jersey Nets

Continental Airlines Arena - Meadowlands, NJ

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The NBA's New Jersey Nets delivered a special gift to their premium seating patrons as a "thank you" for being loyal fans throughout the season. Shown here (left to right) are Clarin's Steve Luttazi, a NJ Nets season ticketholder and NJ Nets Executive Mitch Hall.

Clarin Seating 800-323-9062 www.clarinseating.com